Why Kolkatans Need To Shop For Grocery Over Internet?

Grocery products are one of the most important things that we require in our daily life. There are plenty of supermarkets and retail stores across Kolkata that sell different types of grocery items. Most of them enjoy decent popularity among neighbourhood locals as places to seek daily usage stuffs. However, the ‘city of joy’ is changing slowly, and its citizens are now getting busier than they have ever been by becoming engrossed in their work. Consequently, they have less time to attend to everything else in their lives, let alone drive to a brick-and-mortar grocery items, browse extensive aisles and stand in long queues for making payments.

With the cry of Digital India being raised in all corners of the nation, Kolkatans are demanding for virtual ways to do things that can otherwise be time-consuming, including buying grocery items. As a result, many online grocery stores have recently come up in order to simplify the traditional way of shopping from brick-and-mortar stores. The bandwagon of people who want to buy online grocery in Kolkata is getting heavier and heavier with each passing day. Everyone is finding the idea practical and useful. Even youngsters, who use the Internet more than anyone else, are encouraging their elders to purchase daily need products online.

There are several reasons which can be stated for justifying the need of Kolkata to shop for grocery over the Internet. The very first reason is deficiency of sufficient time. An average Kolkatan spends about 40 hours every week working inside a cubicle. At the end of the day, they barely have the time to go to the supermarket and buy grocery items. Instead if they just sit in front of their desktop, open a relevant website, select the daily usage products they need and hit the buy button, things would be so much time-saving. Since many people have already realised this, the practice of online grocery shopping is steadily becoming popular in Kolkata.

Another reason is lack of energy, which again takes us back to the first one. After working for 8 hours a day, who has stamina to carry heavy bags and climb 5-6 flights of stairs? Online grocery shopping provides a solution for this too. Once the necessary items have been ordered, everything would be delivered right at the doorstep.

The third reason is cost-effectiveness. Most online grocery stores offer fresh products at relatively lower rates than their real-world counterparts. Besides that, they often provide various attractive deals like discounts, seasonal rebates, and so on.

The Online Grocery Shopping Industry of Asia

Modern shopping is primarily fuelled by superior service and convenience. As such, online grocery shopping is increasing in popularity rapidly because more and more people are finding it comfortable to buy their daily essentials over the Internet instead of driving through traffic jams for reaching a brick-and-mortar store and standing in a long queue at the register to make payments. According to surveys, the business of online grocery market of Asia can very well hit the mark of 19 billion dollars by 2020.

Studies have shown that in five Asian countries, including India, customers usually shop for their groceries online around 5pm on the weekdays, and near 10am during weekends and Mondays. This means that consumers love to do grocery shopping at the end of their workings hours and on weekends so they would not have to worry about running out of supplies during the entire week. Besides that, most of these people are aged between 25 and 45 years, with majority of them being women who often place weekly orders. Moreover, working mothers comprise the largest part of them, and their top purchased products include milk, eggs, fruits, vegetables, and baby care accessories. The second largest group of buyers include expatriates and professionals, whose top purchases are spaghetti, meat, soft drinks and vegetables.

In the metropolitan cities of India, particularly Kolkata, Delhi, Mumbai and Chennai, grocery is one of the top 3 things bought online. With the availability of mobile apps, customers are happily joining the bandwagon of online grocery shoppers with great enthusiasm. Several other factors are also contributing to the cause, like uberisation and increased access to broadband and mobile Internet.

For retailers, the industry seems far more promising than it used to be a decade ago. This is because the online grocery shopping sector abounds in opportunities, due to rapid urbanisation, growing wealth and of course, a sea of food-loving customers. For instance, an online grocery store in Kolkata called Ration Guru has reaped great benefits from virtualization of their grocery store, including a boost in sales, increased brand recognition and more loyal customers.

Despite of the fact that some people still find it better to shop their groceries from brick-and-mortar stores, many have turned to online grocery shopping simply because of the comfort it provides. After all, nobody wants to climb the stairs at the end of a tiring day with heavy bags in their hands.

Plus Points Of Online Shopping

Day by day online shopping is tremendously increasing in popularity. People love to shop online  more than visiting a brick-and-mortar store in person. The reason behind the growing popularity of online shopping is that it has a lot of  advantages. Some of them are stated below.

1. Affordable Prices: Better prices and cheap deals are generally made available in every online store. This is because all the products come directly from sellers and manufacturers without the involvement of any middleman. Many of them even offer huge discounts and rebates.

2. Wide Range of Products: If you visit an online food and grocery store in Kolkata you would find a lot of different retailers selling several good and branded products. You would also be able to get latest range of international brands. For example, to purchase an imported food item, you can simply visit the online food store, click on the desired product of your choice and place the order instantly!

3. Easy Way Of Sending Gifts: Another advantage of online shopping is that you can easily send gifts to your loved ones. Sending a gift on the special occasion to your loved ones will not only surprise them but will make them happy too. Thus, shopping online removes the barrier of distance.

4. Shop In Peace: If you hate shopping in crowded places, then to shop from any online store is best for you. Markets become more crowdy during a special occasion like Christmas, New Year, Durga Puja, Holi and so on. Sometimes the crowd can become intolerable and cause several physical discomforts like headache, tiredness etc. Apart from this, to get a proper parking place during festive seasons is another big problem for shoppers. Thus online shopping is the best option for solving all these problems.

5. Buying Unused or Old Products at an Affordable Price: Internet helps us to find the old or unused products from different parts of the country. For example, if you want to decorate your home with antique pieces you can simply visit an online store offering such pieces at relatively lower prices.

6. Comparisons Of Price: Online shopping allows you to compare the prices of different products. This can be done by little bit of research on the items being looked for. A lot of online shops provide product information and reviews of different customers. Thus just go to the site and have a quick look at the product reviews. This will help you to make a proper decision of whether to buy the product or switch to a different one.

Why Online Grocery Shopping is A Worthwhile Experience for Avid Shoppers

Grocery is a delicate issue and a precise requirement of your household which cannot be shunned in any way. Whether you like it or not you have to pay a visit to the grocer’s to collect the items which are essential in your house. There are many who love the experience of getting things from the grocer’s on their own terms after a serpentine length of bargains (which at times might transform into a brawl). However, there are also people who loathe the idea of standing in the long queues and waiting for their turns at the grocer’s. If you too happen to be disenchanted with your regular shopping experiences at the grocer’s then it is high time that you should start taking advantage of online grocery stores. The online modes are the fastest easiest and the most ideal ones saving you from a lot of hassles. Here are some aspects that you should consider about these online stores.

Facility of Ordering Online

Irrespective of your location, you do have the option of placing your orders online. You can go through the catalogue and use the shopping cart system to pick up the items that you choose. It is not expensive and you do not have to take the trouble of visiting the grocery store yourself and spend 2 or 3 hours over there to handpick your items going through all the bargains and jostles which are characteristic of these regular stores. 

Delivery on the Same Date of Booking Merchandise

Online groceries often tend to entail fully fledged delivery systems. The delivery prices happen to be reasonable and the online storefronts do make it sure that the items you have ordered reach your house on the same date of booking merchandise. A lot of your precious energy and efforts get saved in this way.

Items that Meet Your Specific Requirements

As you choose to explore the endless vista and variety of products in the amazing world of online grocery stores you do stand a chance to shop almost everything that appears to be a dire necessity at your house. The online store fronts are going to bring you branded food stuffs, staples, grocery items, house hold products, products of personal carte, beverages etc. Reputed online groceries literally line up everything that meets your specific requirements. 

Special Offers

Online grocery shopping‎ features are definitely the ones that will bring smile in your face and a great deal of ease in your entire shopping experience. Apart from unadulterated products and standard services you also stand a chance of getting hold of special offers of discounts. On festive occasions you get to lay your hands on amazing products at unbelievably reduced price ranges. It is reassuring to know that such services are available in plenty in places at stone throwing distance from your home. Ration Guru, a store that offers grocery shopping‎ online in Kolkata is one brilliant example in this regard. It is definitely a one stop solution for all your grocery needs.